Improve Website Performance and User Experience

Mission The mission of the Website Optimization and Elementor Specialist is to strengthen the online presence of the 21st Century African Youth Movement (AYM) by improving the performance, usability, appearance, and effectiveness of the organization's WordPress website. The volunteer will help create a professional, user-friendly, and results-driven website that effectively communicates AYM's mission, programs, impact, and opportunities for engagement. The volunteer's work will support AYM's broader mission of creating employment and economic opportunities for African youth by helping the organization attract more volunteers, donors, partners, supporters, and beneficiaries through its digital platforms. Objectives 1. Review and improve the structure, design, and user experience of the AYM website using WordPress and Elementor. 2. Improve website navigation and page layouts to help visitors easily find information about AYM's programs, projects, volunteer opportunities, and fundraising initiatives. 3. Improve website performance by identifying opportunities to increase page loading speed, mobile responsiveness, accessibility, and overall functionality. 4. Strengthen key pages, including the homepage, donation pages, volunteer pages, project pages, and campaign landing pages. 5. Develop or improve reusable Elementor templates that support consistent branding and efficient website management. 6. Support the integration of multimedia content, including photos, videos, and content from the Voices of the Emerging Africa YouTube channel. 7. Improve the presentation of AYM's youth employment, entrepreneurship, agriculture, education, and community development initiatives. 8. Help create landing pages that encourage visitors to donate, volunteer, subscribe, partner, or participate in AYM programs. 9. Collaborate with other digital volunteers, including SEO specialists, content managers, fundraising volunteers, and digital marketing volunteers, to support overall website improvement efforts. 10. Contribute recommendations that help AYM strengthen its digital presence, increase engagement, and expand support for youth employment initiatives across Africa. Expected Impact The volunteer's contribution will help improve website performance, increase visitor engagement, strengthen online fundraising efforts, support volunteer recruitment, and enhance public awareness of AYM's work. These improvements will contribute to AYM's long-term goal of creating sustainable employment and economic opportunities for African youth.

The 21st Century African Youth Movement (AYM) is a nonprofit organization dedicated to creating employment and economic opportunities for African youth. Through initiatives in entrepreneurship, agriculture, education, technology, healthcare, ecotourism, and community development, AYM works to empower young people with the skills, resources, and opportunities needed to build sustainable livelihoods and contribute to the development of their communities. Youth unemployment remains one of the most significant challenges facing many African countries. AYM believes that long-term solutions require practical, community-based initiatives that create jobs, support entrepreneurship, strengthen local economies, and expand opportunities for young people. To support its growing programs and outreach efforts, AYM maintains a WordPress website that serves as a central platform for sharing information, recruiting volunteers, engaging partners, attracting donors, and communicating organizational impact. The website also supports public awareness campaigns, fundraising initiatives, project promotion, and stakeholder engagement. As AYM expands its activities, the organization seeks to improve the performance, usability, design, and effectiveness of its website. The goal is to create a more engaging and user-friendly online experience that helps visitors better understand AYM's mission, learn about its projects, support fundraising efforts, volunteer their skills, and participate in youth development initiatives. The Website Optimization and Elementor Specialist will play an important role in strengthening AYM's digital presence. The volunteer will support improvements to the website's structure, navigation, user experience, mobile responsiveness, landing pages, and overall performance using WordPress and Elementor. The volunteer's contribution will help AYM communicate its impact more effectively, increase stakeholder engagement, strengthen fundraising efforts, attract skilled volunteers, expand partnerships, and support programs designed to create employment and economic opportunities for African youth. The assignment provides an opportunity for a skilled web professional to contribute to a meaningful international development initiative while helping build digital systems that support sustainable youth empowerment and job creation across Africa.

TASK DESCRIPTION The 21st Century African Youth Movement (AYM) is seeking an experienced Website Optimization and Elementor Specialist to help strengthen and improve the organization's WordPress website. AYM works to create employment and economic opportunities for African youth through initiatives in entrepreneurship, agriculture, education, technology, healthcare, ecotourism, and community development. As the organization expands its programs and outreach efforts, AYM seeks to improve its website to better communicate its mission, attract supporters, recruit volunteers, engage partners, and increase fundraising results. The volunteer will work closely with the Digital Growth Team Coordinator and other digital volunteers to improve the design, structure, performance, and effectiveness of the AYM website. Key Responsibilities - Review the current website and identify opportunities for improvement. - Improve website structure, navigation, and user experience. - Improve page layouts using Elementor. - Improve mobile responsiveness across the website. - Optimize website performance and loading speed. - Improve the homepage to better communicate AYM's mission and impact. - Improve donation pages to support fundraising efforts. - Improve volunteer recruitment pages and user journeys. - Develop and improve project-specific landing pages. - Create reusable Elementor templates and page sections. - Support integration of videos and content from the Voices of the Emerging Africa YouTube channel. - Improve visual presentation of youth employment, entrepreneurship, agriculture, and community development projects. - Ensure consistency in design, branding, and user experience across the website. - Collaborate with SEO, content, fundraising, and analytics volunteers to support overall website improvement goals. - Provide recommendations for future website enhancements and best practices. Expected Deliverables - Website assessment and improvement recommendations. - Improved homepage design and user experience. - Improved donation and volunteer pages. - New or improved campaign landing pages. - Improved mobile responsiveness. - Improved website navigation and page structure. - Reusable Elementor templates and design components. - Recommendations for website performance optimization. - Documentation of completed improvements and recommendations. Expected Impact The volunteer's contribution will help AYM improve its digital presence, increase website engagement, attract more volunteers, strengthen fundraising efforts, improve communication with stakeholders, and support programs that create employment and economic opportunities for African youth. Required Skills - Experience with WordPress. - Experience with Elementor. - Experience designing and improving websites. - Knowledge of responsive web design. - Knowledge of website performance optimization. - Ability to work independently and meet deadlines. - Ability to collaborate effectively with remote teams. Preferred Skills - User experience (UX) design. - Landing page development. - Basic CSS knowledge. - Website accessibility best practices. - Experience working with nonprofit organizations. - Familiarity with SEO best practices.