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Twenty-First Century African Youth Movement - Sierra Leone / Published Jun 8, 2026

Integrate YouTube Content into a Youth Development Website

Online8. Decent work and economic growth

The 21st Century African Youth Movement (AYM) is seeking a YouTube and Digital Media Integration Specialist to strengthen the organization's online presence by effectively integrating video content and digital media resources. AYM operates the Voices of the Emerging Africa YouTube channel as part of its efforts to edu...

Remote country
Sierra Leone
1 - 5 hours per week
Duration
84 days
Deadline
Jun 22, 2026
5 days ago
Assignments
1
available position(s)
Sustainable Development Goal

8. Decent work and economic growth

Assignment

What the volunteer will do

Mission and objectives

The mission of the YouTube and Digital Media Integration Specialist is to strengthen the digital presence of the 21st Century African Youth Movement (AYM) by integrating video content, digital media resources, and the Voices of the Emerging Africa YouTube channel into the organization's website and digital communication strategy. The volunteer will help increase public awareness, stakeholder engagement, volunteer participation, and support for programs that create employment and economic opportunities for African youth. Objectives 1. Strengthen the integration of the Voices of the Emerging Africa YouTube channel with the AYM website. 2. Create a centralized YouTube content hub that organizes and showcases video content. 3. Improve the visibility and accessibility of AYM's video content. 4. Create video galleries, playlists, and media sections that support user engagement. 5. Connect videos to relevant projects, campaigns, programs, and impact stories. 6. Improve discoverability of video content through proper organization and optimization. 7. Support the promotion of youth employment, entrepreneurship, agriculture, education, technology, healthcare, ecotourism, and community development initiatives through digital media. 8. Collaborate with website, SEO, content, fundraising, and digital marketing volunteers. 9. Develop recommendations for long-term video integration and digital media management. 10. Help increase awareness, volunteer participation, donor engagement, and partnership opportunities through effective use of digital media. Expected Impact The volunteer's contribution will strengthen AYM's storytelling capacity, improve stakeholder engagement, increase awareness of youth employment initiatives, and support the organization's ability to attract volunteers, donors, partners, and supporters.

Context

The 21st Century African Youth Movement (AYM) is a nonprofit organization dedicated to creating employment and economic opportunities for African youth. Through initiatives in entrepreneurship, agriculture, education, technology, healthcare, ecotourism, and community development, AYM works to empower young people and strengthen communities across Africa. As AYM expands its digital outreach efforts, video content is becoming an increasingly important tool for storytelling, education, awareness building, volunteer recruitment, fundraising, and stakeholder engagement. The organization has established the Voices of the Emerging Africa YouTube channel to share stories, interviews, educational content, project updates, and discussions related to youth development and economic empowerment. To maximize the impact of these resources, AYM seeks to improve the integration of YouTube and digital media content throughout its website. Effective integration will help visitors better understand AYM's mission, engage with its programs, and connect with opportunities to support youth employment initiatives. The YouTube and Digital Media Integration Specialist will help create systems and structures that improve the presentation, accessibility, and effectiveness of video content. The volunteer's work will contribute to stronger public awareness, increased engagement, enhanced storytelling, and greater support for programs that create employment and economic opportunities for African youth.

Task description

The 21st Century African Youth Movement (AYM) is seeking a YouTube and Digital Media Integration Specialist to strengthen the organization's online presence by effectively integrating video content and digital media resources. AYM operates the Voices of the Emerging Africa YouTube channel as part of its efforts to educate, inspire, inform, and engage audiences around issues affecting African youth and the organization's employment-focused initiatives. The volunteer will work closely with the Digital Growth Team Coordinator and other digital volunteers to improve the organization, presentation, and integration of video content across the AYM website. Key Responsibilities - Review current video and media integration across the website. - Create a dedicated YouTube content hub on the AYM website. - Embed and organize YouTube videos across relevant website sections. - Create and organize video galleries and playlists. - Link video content to projects, campaigns, blogs, and program pages. - Improve discoverability of video content through organization and optimization. - Support integration of multimedia content across fundraising, volunteer recruitment, and project pages. - Develop recommendations for improving digital storytelling and audience engagement. - Collaborate with website, SEO, content, fundraising, and digital marketing volunteers. - Support consistent presentation of digital media across the website. Expected Deliverables - YouTube content hub page. - Video gallery structure. - Playlist integration system. - Video-to-project linking strategy. - Digital media integration recommendations. - Website video optimization recommendations. - Documentation of completed integrations and future recommendations.
Requirements

Eligibility and qualifications

Age
18 - 80
Education
-

Languages

EnglishRequired

Fluent

Skills and experience

REQUIRED SKILLS AND EXPERIENCE - Experience managing or optimizing YouTube content. - Experience integrating video content into websites. - Experience with WordPress websites. - Understanding of YouTube organization and playlist management. - Knowledge of digital media and content presentation. - Understanding of audience engagement principles. - Ability to organize content effectively. - Strong attention to detail. - Ability to work independently and meet deadlines. - Good written communication skills in English. Preferred Qualifications - Experience with YouTube SEO. - Experience with WordPress page builders. - Experience with multimedia content management. - Experience with nonprofit organizations. - Familiarity with digital storytelling and audience engagement strategies. - Understanding of website user experience principles. - Experience supporting fundraising or awareness campaigns through video content. Expected Technical Competencies - YouTube Management — Advanced - Digital Media Integration — Advanced - WordPress — Intermediate - Content Organization — Advanced - Video Optimization — Intermediate - YouTube SEO — Intermediate - Audience Engagement — Intermediate